The northern MEERKAT burrow of Edinburgh is a busy place to be this August, with the Edinburgh Festival in full swing, celebrating all things Arts & Culture.
If you’re out and about exploring the festival sights and sounds, keep your eyes peeled for the Bloomberg Connects campaign that MEERKATworks has planned and bought. The Bloomberg Connects app provides a free guide to over 500 cultural institutions worldwide.
Their Edinburgh campaign is promoting the app to both locals and visitors, geo-targeted to reach people out and about in the city. It includes digital 6 sheets along the arterial roads of the city centre, bus supersides on central routes, and panels within the city’s trams.
The OOH activity is running alongside advertorial content in the Edinburgh Evening News, The Scotsman, The Skinny and Fest magazine.
Listen to the audio ad running on a bespoke list of podcasts.
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MEERKATworks is an independent media planning and buying agency with burrows in Edinburgh and Brighton, founded in 2005. We are award-winning experts at planning, buying and creating advertising campaigns for businesses, large and small. We excel across many sectors including Food and Drink, Education, Events, Charity and Travel and our media plans are always bespoke and carefully designed to fulfil your unique goals.
The MEERKAT team’s in-depth knowledge and expertise extends throughout the media landscape, from Digital and Programmatic to OOH (Out-of-Home), TV, Radio and Print.
As a proudly independent media agency, we relish roaming free in the wild and getting stuck into briefs of all shapes and sizes. So, why not drop us a line?
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