YouTube Advertising
Programmatic advertising isn’t just about banner ads. The MEERKATs plan and buy across a wide range of digital channels – pretty much everywhere you can browse online including YouTube.
Below is the YouTube element of the Programmatic ‘always on’ campaign planned and bought by MEERKATworks for Lightning Fibre. The campaign is set up to retarget between YouTube and other Programmatic formats such as Display banners & Pre-roll video ads on the open web.
Read more about our digital marketing and programmatic services, as well as how YouTube has overtaken ITV in total viewership in the UK.