The MEERKATs are known for their ability to stand tall scanning the media landscape, and for reacting quickly to changes, but we have to admit, we’re still learning how to play football… Luckily, we work closely with Brighton and Hove Albion Football Club, where we’re able to pick up some excellent ball skills.
We were delighted to create and plan a campaign for the Women’s Super League this season. We planned, bought and created a radio campaign that ran across Heart Sussex, with the primary objective of driving ticket sales for the upcoming games at the AMEX.
The campaign was augmented with digital outdoor advertising on the Transvision screen in Brighton Station. Both approaches provided a significant boost to ticket sales.