Last week, our friends over at Killer Creative invited us to participate on their gaming Zoom Room alongside Jeff Burrell from Twitch & Aly Sweetman from Twitch. Sam explained to audiences how they could engage and recruit gamers and encouraged charities to think about their short term and longer-term conversion funnel. Digital media channels such as Youtube, Twitch, TikTok, Instagram & digital audio were discussed, with their merits, scalability, and limitations considered.
With Killer Creative hosting and the other speakers on the presentation offering rich insight into gaming, the Zoom Room made for an engaging and detailed overview of how charities can diversify & enhance their fundraising streams through gaming.
Be sure to keep a lookout for the next one!