Blue Light Card supports key workers across the UK by providing a wide range of exciting discounts and offers. After the success of our lockdown campaign for Blue Light Card, MEERKAT again worked closely with their marketing team to plan and buy a geo-targeted OOH campaign in Nottingham.
The plan focused on proximity to the Queen’s Medical Centre and the University in Nottingham. A combination of OOH formats including trams, 6 sheets and StreetHubs reached out to the target audience. The stand-out creative and carefully selected placement ensured that the messaging successfully captured the attention of key workers on the move.




Get to know us…
MEERKATworks is an independent media planning and buying agency with burrows in Edinburgh and Brighton, founded in 2005. We are award-winning experts at planning, buying and creating advertising campaigns for businesses, large and small. We excel across many sectors including Food and Drink, Education, Events, Charity and Travel and our media plans are always bespoke and carefully designed to fulfil your unique goals.
The MEERKAT team’s in-depth knowledge and expertise extends throughout the media landscape, from Digital and Programmatic to OOH (Out-of-Home), TV, Radio and Print.
As a proudly independent media agency, we relish roaming free in the wild and getting stuck into briefs of all shapes and sizes. So, why not call the MEERKATs on 01273 760 100 or drop us a line? We’re friendly and don’t bite… unless you’re a scorpion!
