Audio is a powerful tool for inspiring travel, whether it’s evoking a destination, promoting a seasonal getaway or building a brand in a highly competitive space. At MEERKATworks, we’ve delivered travel audio campaigns across radio, digital audio and podcasts for a wide range of tourism boards, travel brands and transport providers.
Why audio works in the travel sector
In the world of travel, imagination matters. With the right voice, script and sound design, audio advertising creates vivid mental imagery and emotional connection – often in just 30 seconds.
Whether the goal is to drive bookings, boost footfall or build long-term brand recall, audio campaigns allow travel brands to:
- Speak directly to targeted audiences (via digital audio and podcast platforms)
- Reach commuters and holiday planners during key decision-making moments
- Evoke place and experience without relying on visuals
We plan, buy and produce travel audio campaigns that strike the right tone, tailored for each client, audience and platform.
Listen to our audio showreel below. It’s a fast-paced overview of some of our favourite travel audio projects to date:
Example travel audio campaigns
From script to strategy: full-service audio
We don’t just produce ads; we build campaigns. From writing scripts and sourcing voiceovers to media planning and buying across platforms like Global, Bauer, Acast and Spotify, we offer end-to-end expertise in travel audio.
Got a destination, service or travel experience to promote? Let’s talk about your next travel audio campaign
All ads created, written, produced and licensed by MEERKATworks.
Producer: Dan Hunt
Featured Voices:
Tina Stewart – Explore Minnesota
Howie Fiddy – Italia.it
Randall Lee Rose – Universal Studios
Mariella Frostrup – Go To Turkey
Clara Lane / John Mundy – Novosol
Dervla Kirwan – Stansted Airport
Sally Bailey – Peak Retreats
Paul Seed – Pegasus Airlines
Get to know us…
MEERKATworks is an independent media planning and buying agency with burrows in Edinburgh and Brighton, founded in 2005. We are award-winning experts at planning, buying and creating advertising campaigns for businesses, large and small. We excel across many sectors including Food and Drink, Education, Events, Charity and Travel and our media plans are always bespoke and carefully designed to fulfil your unique goals.
The MEERKAT team’s in-depth knowledge and expertise extends throughout the media landscape, from Digital and Programmatic to OOH (Out-of-Home), TV, Radio and Print.
As a proudly independent media agency, we relish roaming free in the wild and getting stuck into briefs of all shapes and sizes. So, why not call the MEERKATs on 01273 760 100 or drop us a line? We’re friendly and don’t bite… unless you’re a scorpion!