Out of home advertising campaign for sport
The Brighton & Hove Albion Football Club out-of-home (OOH) campaign has kicked off in full ‘home strip’ style in Brighton this week.
MEERKATworks planned and bought the campaign to coincide with increased footfall in Brighton over the 2023 Pride celebrations. The activity includes the Transvision screen at Brighton station, digital 6 sheets and the adgates, targeting commuters and visitors arriving and departing from the station over the coming weeks. The creative promotes memberships to the football club, as well as the new BHAFC home kit available at the store in Churchill Square. The shots below show some of the different formats at the station.
It has been a pleasure working with Brighton & Hove Albion Football Club again on this campaign. Go Seagulls!
Have a look at the 2022 campaigns that we worked on for the Women’s Super League and the BHAFC Premier League across OOH, programmatic and digital audio.
Get to know us…
MEERKATworks is an independent media planning and buying agency with burrows in Edinburgh and Brighton, founded in 2005. We are award-winning experts at planning, buying and creating advertising campaigns for businesses, large and small. We excel across many sectors including Food and Drink, Education, Events, Charity and Travel and our media plans are always bespoke and carefully designed to fulfil your unique goals.
The MEERKAT team’s in-depth knowledge and expertise extends throughout the media landscape, from Digital and Programmatic to OOH (Out-of-Home), TV, Radio and Print.
As a proudly independent media agency, we relish roaming free in the wild and getting stuck into briefs of all shapes and sizes. So, why not call the MEERKATs on 01273 760 100 or drop us a line? We’re friendly and don’t bite… unless you’re a scorpion!