Novasol: Digital, Outdoor, Print, Radio and TV advertising
Novasol: Digital, Outdoor, Print, Radio and TV advertising
The MEERKATs are always keen to explore new landscapes, discover brilliant places to stay and get together with fellow travel fans. So, we were delighted to meet Novasol at a travel event and even more delighted to go on to successfully pitch for their business. Novasol has more than 50 years’ experience and is one of Europe’s largest holiday home providers, with tens of thousands of properties across countries including Denmark, France, Spain, Italy, Croatia and beyond.
MEERKATworks supported Novasol with a travel advertising campaign designed to reach holidaymakers looking for the freedom, flexibility and character of a self-catering holiday home.
For travel brands, the right media planning can make all the difference. Audiences need to be reached at the right moment, whether they are dreaming about their next trip, comparing destinations or ready to book. By understanding both the travel market and the media landscape, MEERKATworks helped Novasol connect with relevant audiences and build awareness in a competitive holiday sector.
This campaign is a strong example of how thoughtful travel advertising can help established brands reach new customers, stand out in a busy market and inspire people to start planning their next escape.




Planning a travel advertising campaign? Speak to MEERKATworks about media planning and buying for travel, tourism and destination brands.

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